Local park and recreation agencies and the dedicated professionals that work there ensure their communities can come together throughout the year. U.S. adults agree that community activities such as local festivals, holiday events, fairs and farmers markets are highly valuable for families. Park and recreation agencies offer themed special events, social recreation events, natural and cultural activities, trips, tours and more.
Key Findings:
- More than two in three U.S. adults highly value local community activities such as festivals, holiday events, fairs and farmers markets for the families in their area.
- Seventy-four percent of parents as well as 74% of millennials highly value local community activities.
- According to the 2025 NRPA Agency Performance Review, 91% of park and recreation agencies offer themed special events and 22% manage farmers markets.
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